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The GenAI-Powered Auto Omnichannel Experience

Engineered by

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The GenAI-Powered Auto Omnichannel Experience

Get l

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ped into

Niki's

profile of a young dark haired woman Niki

AI-powered

automotive experience

woman driving a car

Learn more

Start experience

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Drive

hyperpersonalization

Ensure individual relevance through contextualisation of insights, needs and behaviours.

Forecast

future

needs

of consumers

based on historical data, enabling proactive suggestions even before consumers explicitly state their requirements.

Hi, I'm Niki

join me as I choose

and buy my next car.

Niki driving a car, sitting in the front seat
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Explore Nikki's full
journey with her car
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My

STORY

"My life is always changing, and I choose my cars to match. I want quick inspiration on what fits my lifestyle and the best options for me — without spending too much time—I have other things to do!""

Learn more about

our

Omnichannel AI Experiences

,

the

Brand Brain

&

our

AI demos

01

THE BRAND BRAIN:

Connects the individual touchpoints of the omnichannel experience and evolves them into one holistic GenAi solution. It is an AI-powered platform that enables natural, human-level conversations across all touchpoints in consistent quality, unified tonality and voice of the brand. It understands customers and their context, providing accurate recommendations based on comprehensive data and customer records.

02

The OMNICHANNEL DEMOS

  • are not a plug-and-play solution and are not exhaustive — as we keep building
  • are for internal use or Accenture client presentations only
  • Should not be shared with clients or third parties without prior written approval of the GenAI Team (email).

03

WHO IS IT FOR

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Strategic Leaders

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Marketing & Sales

Kevin Eversmann

Accenture Leadership

Alex Vogt

Accenture Leadership

Jens Frühling

Strategy & Consulting Director

Jens Wages

Growth Strategy Director

Meet your team

of experts

We are always available to work with you to create bespoke solutions that meet your client's needs.

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Accenture

Relevance at Scale: THe GenAI AUTO Omnichannel Experience + Brand Brain

Automotive Experience